Passover is a community effort at Esther’s Place!
A blog post by JMM Office Manager and Shop Assistant Jessica Konigsberg. For more posts from Jessica, click HERE.
This year, Passover shopping has been going strong at JMM’s Esther’s Place since February, with visitors inquiring about gifts and Judaica well before Passover merchandise officially graced the Shop floor. Passover is the holiday that commemorates the liberation of the Jewish people from slavery in ancient Egypt and is celebrated this year from April 19 to April 27.
Last year, we learned our visitors wanted more options for Haggadah (the Passover Seder text), particularly for younger readers. In response, we expanded our selection to appeal to a range of ages, Seder styles, and price points. Our selection this year includes the 30minute Seder (an affordable option with bright, engaging illustrations), My Very Own Haggadah (for younger readers), popular choice The (unofficial) Hogwarts Haggadah, and A Family Haggadah II: A Seder Service for All Ages. We also tried the Passover Haggadah Graphic Novel by Jordan B. Gorfinkel and Erez Zadok and have already sold the copies we ordered!
In addition to helping visitors select Haggadot, it has been our pleasure to recommend Passover toys and games to inspire both fun and learning. And did you know that six of our popular “Macca Bean” soft toys are specialty themed to celebrate Passover? We have Muttzah, Gefilte, and Maroar to name a few.
The beautiful thing about holiday shopping at Esther’s Place is that visitors need not feel restricted to holiday items. We have many meaningful products that capture the essence of a tradition or story. For example, we have many children’s books that speak to Passover themes of freedom, redemption, and beginnings. Thank you to a recent visitor for reminding me how widely our books’ themes can apply!
Additionally, visitors can add creative flair to their Seder tables this Passover by exploring our tableware and finding the perfect bowl for horseradish or tray for matzo. Thank you to the Shop volunteers for helping me think creatively about what qualifies as Passover Judaica!
When visitors ask about or comment on our buying process I often tell them that we have “a lot of fun” doing it. This is true of course, but the real fun occurs when we have the chance to share the work with our community of visitors and benefit from their valuable feedback.